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Dan Hird, Head of corporate finance at Triodos Bank UK, writes how crowdfunding has become an alternative source of finance for smaller businesses.
Hird shares Triodos' launch of its crowdfunding platform in 2018 to offer people the opportunity to go a step further and invest directly in companies that are promoting positive social and environmental change.
He does point out that crowdfunding platforms can be crowded marketplaces, where finding the right investment to suit various needs can be challenging.
Hird provides tips for social enterprises, charities, and sustainable businesses when they are cosnidering using crowdfunding for their initiatives. His tips include the following: 1) Keep an open mind, 2) Have a clear and robust business plan, and 3) Convey unique impact.
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