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Russell Prior, Head of Philanthropy at HSBC Private Banking, writes how the next generation is including social entrepreneurship and impact investing into their business, investments, and philanthropy.

Prior writes how HSBC Private Banking is witnessing the enthusiasm of next gen clients for supporting causes for social good.

Prior shares HSBC's latest flagship, Next Generation Programme, which saw dozens of young entrepreneurs interested in and eager to make positive impact and sustainability within their own businesses.

Prior adds that "a brand of entrepreneurship investment and philanthropy that focuses on social, economic, and environmental factors is becoming the norm."

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