Nonprofits: Should You Hire a Professional Writer for Your Fundraising?

 by: Lisa J. Lehr

If you’re a nonprofit—especially one with a small budget—you may be wondering if you can justify the expense of hiring a professional writer for your grant proposals and fundraising letters. The answer is…

Yes.

And I’m going to tell you why…and how.

Unless a staff member or volunteer in your organization is an accomplished writer, it’s not the best use of your limited resources (read: time and money) for you (or him or her) to be trying to wear a hat that doesn’t fit. Grant proposals and fundraising letters are highly specialized forms of writing that require special skill.

There are two main types of funding for nonprofits—donations from individuals and groups, and grants from foundations.

First, work on developing a donor base by appealing to those in your community and the wider world who share a passion for your organization’s cause.

A professional writer with a marketing background is the ideal person for this job. After all, a really effective fundraising letter is nothing more than a persuasive sales tool—one that sells a financial and often deeply personal investment in your cause. Strive to find a writer who has a marketing background and a passion for your mission, whether it be animals, children, education, the environment—whatever your worthy cause.

Then, explore grants available to your organization. Your staff member or volunteer can begin by identifying those foundations that fund your type of organization. The next step is to prepare well-written, technically correct proposals enabling you to be considered; this is where you can benefit from an independent grant writer.

Many nonprofits hire a full-time grant writer, an investment that is usually profitable, and therefore easily justifiable. A full-time grant writer has not only the writing skill but the ability to work under deadline pressure, the time, and the inclination—because that’s what a grant writer does.

Again, look for a writer who is passionate about your cause.

How will you pay the grant writer?   (continued...)

Nonprofits: Should You Hire a Professional Writer for Your Fundraising?
  Page 2

About The Author Lisa J. Lehr is a freelance writer with a specialty in business and marketing communications. She holds a biology degree and has worked in a variety of fields, including the pharmaceutical industry and teaching. She is also a graduate of American Writers and Artists Institute (AWAI), America’s leading course on copywriting. Contact Lisa J. Lehr Copywriting www.ljlcopywriting.com, Lisa@ljlcopywriting.com for help with your business writing needs. This article © Lisa J. Lehr 2005.

Additional Government Grants Resources

Genomic Advances to Wound Repair
The National Institutes of Health has coordinated with the National Institute of Nursing Research (NINR) to establish a program called Genomic Advances to Wound Repair in an effort to jump-start research studies that have the potential to deepen the understanding of genomic mechanism associated with the repair and development of wounds that are chronic in nature, which implies that these wounds have failed to enter into a reparative process after three months.

---

Government Grants within the United States Housing Sector
The government has established quite a slew of agencies that are specifically designed to administer housing programs and assist the needs of homebuyers, renters, and property developers.

---

2013 Mid-Atlantic Research Set-Aside Program
The Mid-Atlantic Fishery Management Council has recently established the 2013 Mid-Atlantic Research Set-Aside Program wherein it intends to solicit proposals that can successfully and efficiently address the Mid-Atlantic Research Set-Aside priorities relating to summer flounder, scup, black sea bass, longfin squid, Illex squid, Atlantic mackerel, butterfish, and bluefish.

---

First Time Homebuyer Programs in New Hampshire
The State of New Hampshire gives great importance to the welfare and safety of its people. One of the ways of showing this is through the establishment of the New Hampshire Housing Finance Authority, which is specially designed to assist low to moderate income residents of New Hampshire in the process of procuring safe and affordable housing opportunities.

---

Tribal Colleges Research Grants Program
In keeping with this mission, the National Institutes of Food and Agriculture has recently established the Tribal Colleges Research Grants Program in an attempt to conduct agricultural research studies that address high priority concerns of tribal, national, or multistate significance.

---

HIV Innovations for Improved Patient Outcomes for Priority Populations Program
The United States Agency for International Development in South Africa has recently established the HIV Innovations for Improved Patient Outcomes for Priority Populations Program wherein it intends to solicit applications coming from local organizations which are interested in heading the implementation of a five-year plan centered on the program in focus.

---

Small Business Administration's Small Business Investment Companies
The Small Business Investment Companies Program revolves around the notion of developing privately owned and managed investment companies which will be licenses and regulated by the Small Business Administration, so as to provide equity capital, long term loans, and advisory services to small business requiring such services.

---