Nonprofits: Should You Hire a Professional Writer for Your Fundraising?

 by: Lisa J. Lehr

If you’re a nonprofit—especially one with a small budget—you may be wondering if you can justify the expense of hiring a professional writer for your grant proposals and fundraising letters. The answer is…

Yes.

And I’m going to tell you why…and how.

Unless a staff member or volunteer in your organization is an accomplished writer, it’s not the best use of your limited resources (read: time and money) for you (or him or her) to be trying to wear a hat that doesn’t fit. Grant proposals and fundraising letters are highly specialized forms of writing that require special skill.

There are two main types of funding for nonprofits—donations from individuals and groups, and grants from foundations.

First, work on developing a donor base by appealing to those in your community and the wider world who share a passion for your organization’s cause.

A professional writer with a marketing background is the ideal person for this job. After all, a really effective fundraising letter is nothing more than a persuasive sales tool—one that sells a financial and often deeply personal investment in your cause. Strive to find a writer who has a marketing background and a passion for your mission, whether it be animals, children, education, the environment—whatever your worthy cause.

Then, explore grants available to your organization. Your staff member or volunteer can begin by identifying those foundations that fund your type of organization. The next step is to prepare well-written, technically correct proposals enabling you to be considered; this is where you can benefit from an independent grant writer.

Many nonprofits hire a full-time grant writer, an investment that is usually profitable, and therefore easily justifiable. A full-time grant writer has not only the writing skill but the ability to work under deadline pressure, the time, and the inclination—because that’s what a grant writer does.

Again, look for a writer who is passionate about your cause.

How will you pay the grant writer?   (continued...)

Nonprofits: Should You Hire a Professional Writer for Your Fundraising?
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About The Author Lisa J. Lehr is a freelance writer with a specialty in business and marketing communications. She holds a biology degree and has worked in a variety of fields, including the pharmaceutical industry and teaching. She is also a graduate of American Writers and Artists Institute (AWAI), America’s leading course on copywriting. Contact Lisa J. Lehr Copywriting www.ljlcopywriting.com, Lisa@ljlcopywriting.com for help with your business writing needs. This article © Lisa J. Lehr 2005.

Additional Government Grants Resources

United States Agency for International Development: Citizen Engagement and Elections Project in Mongolia
The Citizen Engagement and Election Projects in Mongolia aims to encourage increased citizen participation, mobilization and education during the months prior to the Mongolian parliamentary elections in 2012.

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Research to Advance Vaccine Safety Program
The Centers for Disease Control and Prevention has partnered with the National Institutes of Health and as a result, has developed the Research to Advance Vaccine Safety Program, wherein it seeks to obtain a more thorough understanding vaccine safety.

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Business Loans From GovLoans
The government has launched innumerable programs that are all geared towards the achievement of this goal. Some of these programs involve the provision of technical assistance, training sessions, and strategies that would potentially help business owners in marketing their products and in expanding their businesses.

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Department of Housing and Urban Development: Energy Innovation Funds for Multifamily Pilot Program
Pursuant to the Consolidated Appropriations Act of 2010, the Department of Housing and Urban Development(HUD), has recently announced a funding opportunity entitled Energy Innovation Fund: Multifamily Pilot Program.

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Competitive Revision for Technology Development Within Biomedical Technology Research Centers Program
The National Institutes of Health has formed a partnership with the National Center for Research Resources (NCRR) in an attempt to establish the Competitive Revision for Technology Development Within Biomedical Technology Research Centers Program.

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Agriculture and Food Research Initiative: National Institute of Food and Agriculture Fellowships Grant Program
The Agriculture and Food Research Initiative grant program revolves around the premise of providing funds to both fundamental and applied research studies, education, and extension that would hopefully address concerns related to food and agricultural sciences.

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Department of Housing and Urban Development: Continuum of Care Homeless Assistance Programs
The CoC Homeless Assistance programs is designed to reduce the incidence of homelessness in established CoC communities, thereby the need to assist homeless individuals and families during the process of quickly transitioning to self-sufficiency and permanent housing.

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