This funding opportunity seeks to influence business leaders and policy makers toward more favorable regulatory policies by leveraging successful U. S. businesspeople, especially notable Indian-Americans, to engage senior business leaders and members of indigenous Chambers of Commerce.

By facilitating

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the speaking engagements of business leaders, the program will offer key local audiences with credible third-party voices on how open market reforms can bring tremendous economic benefits to Indian stakeholders.

Project Goal:
Government and elected officials begin publicly pushing for and taking action toward economic regulatory reforms favorable to U. S. interests.

Project Objectives:
Over the course of a year, bi-monthly (one every two months) expert speaker engagements reach 100 or more well-placed, highly-influential trade and industry insiders with compelling anecdotes and data.

The target audience then shares these facts across the media landscape and engage in private conversations urging reforms with established policymakers, resulting in:
reforms favorable to U. S. industry; publicly expressed openness to further negotiation on specific reforms; and a shift in tenor of media coverage toward the U.S.-India trade relationship, especially those media closely aligned with the ruling party.

(For further details, please refer to the full announcement available under "related documents" tab)